In 2017, it is estimated that around 2.32 billion people worldwide own and use smartphones, meaning that approximately two thirds of the UK use their mobiles everyday. These figures alone indicate the enormous wealth of opportunities that could come from being compatible with smartphone. A mobile friendly website can no longer be considered a luxury. It is a necessity if one wishes to elevate their business platform in this day and age.
If these staggering statistics weren’t enough to persuade anyone to make the switch to improve, consider the fact that Google favours websites that are mobile friendly. Google statistics 2015, show that they favour mobile friendly websites when ranking them. This gives the users an advantage over the 60% companies which do not have mobile friendly websites.
Anyone taking the leap now will appear more compatible for smartphone users, especially when we consider how many people surf the web on the go.
A responsive website (commonly known as mobile friendly website) definitely resonates more with today’s tech-savvy lifestyle.
Switch today, go responsive!